Horse Racing Electricians: A Specialised Skill

Atmosphere electric as the drunken crowd braces for the start of the Darwin Cup. They strain their sunburnt necks, wobbling on high heels, and that’s just the transgender blokes in the crowd.

The lights are flashing, the red light is on, and then …..

Nothing.

Who’s idea was it to get the Mayor’s mate to manage the electrical components of the starter gate?

Such are the moments when a reliable commercial electrician who will ensure the starter gate works every time is crucial to the success of the day. Drunk people forget a lot of stuff – but not a stuff up like that. It’s fictional by the way.

There have been worse blunders in the horse racing world. Some of course are tragic – and animal rights protesters are becoming more popular by the year as they protest in the media about the amount of horrific horse injuries and deaths.

Philip Cheng, a Hong Kong jockey, was seen as one of the most promising riders in the 1999 – 2000 season. Amongst his incredible achievements was managing to grab 16 wins in that season alone, likely putting him on the fast track to becoming a legendary jockey.

However, in the summer of 2000 Cheng was invited to take part in an event in the United Kingdom, where trainer Gary Moore had specifically requested his attendance. Cheng managed to finish second in an apprentice race, and seemed to once again be on top of the world.

But tragedy struck on the 23rd of September 2000, when Cheng was thrown from his horse. The animal, named My Fourth Wishes, kicked him twice as he fell, once on the head, and once on the chest. He tragically died in hospital 3 days later.

Tokyo 2020 Olympics: Horse Euthanised

A horse competing with Swiss rider Robin Godel at the Tokyo Olympics was put down on Sunday after appearing lame at a fence in the middle of the cross-country course the day before the medals ceremony for equestrian eventing.

The race was stopped and other riders, who were racing at speeds of around 34 kph on the 4.4-km obstacle course, were halted so the 14-year-old gelding called Jet Set could be taken from the scene.

“The horse received immediate veterinary attention at the fence and, after an initial assessment, was transferred by horse ambulance to the onsite Veterinary Clinic,” the equestrian federation FEI said in a statement.

“Sadly, ultrasound scans revealed an irreparable ligament rupture in the lower right limb, just above the hoof, and on humane grounds and with the agreement of the owners and athlete, the decision was taken to put the horse to sleep.”

FEI added that samples had been taken from the horse and a post mortem would take place, in line with its rules.

Godel, 23, was competing at his first Olympic Games.

In a statement on Instagram, Godel said that Jet Set “passed while doing what he loved most: galloping and jumping obstacles.” The rider added that he would stay away from social media for the time being.

Horse racing is a dangerous sport and it needs more professionals around it. Whether the commercial electrician who knows what he’s doing, or the horse whisperers who can encourage a more respectful approach by the jockeys and trainers, the horse racing industry still has a long way to go.

Crownbet Offers June 4 – 9, 2018

Greetings Punters!

Here are your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

First Deposit Match – Deposit $50 and receive $150 in bonus bets

First Deposit Match – Deposit $250 and receive $400 in bonus bets

First Deposit Match – Deposit $50 and receive $150 in bonus bets 

Fixed-Odds Win bet on Races 1-5 at Flemington and The Stradbroke Handicap (Doomben – Race 5) this Saturday and if your horse finishes 2nd or 3rd, you’ll get your stake back as a matched Bonus Bet up to $50.

 

 

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Crownbet Offers May 28 – June 2, 2018

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Racing Promotions

First Deposit Match – Deposit $50 and receive $150 in bonus bets

First Deposit Match – Deposit $250 and receive $400 in bonus bets

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Crownbet Offers May 7 – 12, 2018

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Racing Promotions

First Deposit Match – Deposit $50 and receive $200 in bonus bets

First Deposit Match – Deposit $400 and receive $600 in bonus bets

First Deposit Match – Deposit $30 and receive $150 in bonus bets 

Saturday Fixed-Odds Win bet on Races 1-5 at Doomben if your horse finishes 2nd or 3rd, you’ll get your stake back as a matched Bonus Bet up to $50.

 

 

 

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Crownbet Offers April 30 – May 5, 2018

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Racing Promotions

First Deposit Match – Deposit $50 and receive $200 in bonus bets

First Deposit Match – Deposit $400 and receive $600 in bonus bets

First Deposit Match – Deposit $30 and receive $150 in bonus bets 

Saturday Fixed-Odds Win bet on Races 1-5 at Flemington – if your horse finishes 2nd or 3rd, you’ll get your stake back as a matched Bonus Bet up to $50

 

 

 

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Crownbet Offers April 23 – 28, 2018

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Racing Promotions

First Deposit Match – Deposit $50 and receive $200 in bonus bets

First Deposit Match – Deposit $400 and receive $600 in bonus bets

First Deposit Match – Deposit $30 and receive $150 in bonus bets 

Wednesday Fixed-Odds Win Bet on Races 1-4 at Flemington if your horse runs 2nd or 3rd, you’ll get your stake back as a Bonus Bet up to $50

 

 

 

 

 

 

 

 

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Crownbet Offers April 3 – 7, 2018

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First Deposit Match – Deposit $50 and receive $200 in bonus bets

First Deposit Match – Deposit $400 and receive $600 in bonus bets

First Deposit Match – Deposit $30 and receive $150 in bonus bets 

Saturday Fixed-Odds Win bet on Races 1-5 at Randwick and if your horse finishes 2nd or 3rd, you’ll get your stake back in matched Bonus Bets up to $50

 

 

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Crownbet Offers March 12 – 17, 2018

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First Deposit Match – Deposit $50 and receive $200 in bonus bets

First Deposit Match – Deposit $400 and receive $600 in bonus bets

First Deposit Match – Deposit $30 and receive $150 in bonus bets 

Wednesday Fixed-Odds Win Bet on Race 7 at Sandown or Warwick Farm, if your horse runs 2nd or 3rd, you’ll get your stake matched in Bonus Bets up to $50

Saturday Fixed-Odds Win bet on Races 1-4 at Flemington and The Coolmore Classic at Rosehill Gardens. If your horse finishes 2nd or 3rd you’ll get your stake back in matched Bonus Bets up to $50.

 

 

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Crownbet Offers November 27 – December 2, 2017

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Deposit $50 receive $200 in Bonus Bets!

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Wednesday Bonus Place a  Fixed – Odds win bet on race 6 at Sandown and share in the $10,000 Crownbet Rewards Poins if your horse finishes 2nd

Friday Bonus Fixed – Odds win bet on races 1 – 3 on Moonee Valley Share in the $10,000 worth of Crownbet Rewards Point per race if your horse finishes 2nd

Saturday Fixed – Odds win bet on races 1 – 3 at Sandown & Ascot get your stake back in matched Bonus bets if your horse run 2nd or 3rd

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Crownbet Offers October 9 – 14, 2017

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Racing Promotions

Deposit $20 receive $180 in Bonus Bets!

Deposit $400 receive $600 in Bonus Bets! 

Deposit $100 receive $300 in Bonus Bets!

Wednesday Fixed-Odds win bet on races 1-4 at Bendigo share in the $20,000 rewards points if your horse finishes 2nd or 3rd

Tuesday Head to head bet on Bears vs Vikings get $1 in Crownbet rewards points for every point on top of your winnings

Friday Fixed-Odds win bet on races 1-4 at Cranbourne share in $10,000 Crownbet Rewards points if your horse is 2nd or 3rd

Saturday Fixed-Odds win bet on races 1-5 at Caulfield & Randwick & the Everest race 

 

 

 

 

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Crownbet Offers September 25 – 30, 2017

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Racing Promotions

Deposit $20 receive $180 in Bonus Bets!

Deposit $50 receive $200 in Bonus Bets!

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Wednesday Jackpot Fixed – Odds win bet on races 1 – 4 at Flemington. Share in the jackpot if your horse finishes 2nd or 3rd

NFL Points Pile up Place a Head to Head on Cardinals vs Cowboys and you’ll get a $1 for every point your team wins by

CrownBet’s CROWNLOW Tipping Como Enter for FREE for a chance to share in $50,000 Rewards Points

Saturday Fixed-Odds Win bet on Races 1-4 at Mornington & Randwick. Get your stake back if your horse comes 2nd or 3rd.

Sunday Fixed – Odds win bet on first 5 races at Caulfield get your stake back if your horse comes 2nd or 3rd

AFL Points Pile Up Place a Head to Head bet on nominated matches  You’ll get $1.00 in for every point they win by

 

 

 

 

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Crownbet Offers September 18 – 23, 2017

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NFL Points Pile Up Place a Head to Head bet and you get $1 in bonus bets for every point your team wins by

Wednesday Bonus Jackpot Fixed – Odds win bet on races 1 – 4 at Cranbourne and share in the rewards if your horse finishes 2nd or 3rd

Saturday Fixed – Odds win bet on last 4 races at Caulfield & Rosehill get your stake back if your horse finishes 2nd or 3rd

 

 

 

 

 

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Crownbet Offers September 11 – 16, 2017

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Wednesday Bonus Jackpot on races 1 – 4 at Mornington if your horse finish 2nd or 3rd you’ll share in the rewards

Saturday racing special run 2nd or 3rd on races 1 – 5 at Flemington or Randwick and get bonus bets up to $50

Place a head to head bet on our nominated matches & if your team win the match you get $1 for every point your team wins by

 

 

 

 

 

 

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Crownbet Offers September 4 – 9, 2017

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Wednesday Bonus Jackpot share in $20,000 Rewards Points if your horse finishes 2nd or 3rd on races 1 – 4 at Sandown

Saturday Racing Special run 2nd or 3rd on races 1 – 4 at Moonee Valley and Rosehill and get matched Bonus Bets up to $50

 

 

 

 

 

 

 

 

 

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Crownbet Offers August 28 – September 2, 2017

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Deposit $400 receive $600 in Bonus Bets! 

Wednesday Bonus Jackpot on races 5 – 8 at Sandown if your horse finishes 2nd or 3rd, you’ll share in $20,000 worth of CrownBet Rewards Points 

Thursday Head to Head bet if your team wins, get $1 in Bonus Bets for every point they win by

 

Saturday Bonus Jackpot Fixed – Odds win bet on races 5 – 9 if your horse finishes 2nd or 3rd share in the rewards points

 

 

 

 

 

 

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Crownbet Offers August 21 – 26, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

Wednesday Bonus Jackpot on last 4 races at Sandown finish 2nd or 3rd & share in $20,000 CrownBet Reward Points

NRL Pile on the Points this Thursday Head to Head bet if your team wins you’ll get $1 for every point they win by

Saturday Bonus Jackpot races 6 – 9 at Moonee Valley

 

 

 

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Crownbet Offers August 14 – 19, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

Wednesday Fixed – Odds win bet on last 4 races at Sandown Finish 2nd or 3rd get your stake back

NRL Pile on the Points – Place a Head to Head bet if your team wins, get $1 in bonus bets for every point they win by

AFL Points Pile Up – Head to Head bet and get $1 in bonus bets for every point your team wins by

Saturday run 2nd or 3rd special for races 1 – 4 at Caulfield and Randwick

 

 

 

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Crownbet Offers August 7 – 12, 2017

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Racing Promotions

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Wednesday Fixed – Odds win on the last 4 races at Geelong finish 2nd or 3rd get your stake back

Pile on the tries offer if your team wins get $5 for every try they score

Saturday run 2nd or 3rd racing special for races 1 – 4 at Flemington & Rosehill

 

 

 

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Crownbet Offers July 31 – August 5, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

AFL First Goal Scorer Bet Special for all AFL games this weekend

Saturday racing special – Run 2nd or 3rd on races 1 – 4 at Flemington & Randwick 

FRIDAY Night – AFL Points Pile Up (Cats v Swans) 

SATURDAY & SUNDAY – AFL First Goal Scorer

 

 

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Crownbet Offers July 24 – 29, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

AFL 4+Leg Head to Head Multi Special – if you miss by one leg we’ll match your stake 

Wednesday Fixed – Odds win bet on last 4 races at Sandown 

Friday AFL Points Pile Up if your team win, you’ll get $1 in Bonus Bets for every point they win by

Saturday Fixed – Odds win bet run 2nd and 3rd special for all races at Caulfield

 

 

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Crownbet Offers July 17 – 22, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

Fixed – Odds win bet on last four races at Sandown finish 2nd or 3rd and get your stakes back 

AFL Points Pile Up Head to Head bet on Adelaide vs Geelong and if your team win, you get bonus bets

 

 

 

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Crownbet Offers July 10 – 15, 2017

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Racing Promotions

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Wednesday Fixed – Odds win bet on the last 4 races at Sandown

Saturday run 2nd or 3rd special for races 1 – 4 at Caulfield and Rosehill

 

 

 

 

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Crownbet Offers July 3 – 8, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

Wednesday Fixed – Odds win bet on last 4 races on Sandown

Thursday Fixed – Odds win bet on races 7 & 8 at Cranbourne

Friday Fixed – Odds win bet on races 7 & 8 at Bendigo

 

 

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Crownbet Offers June 26 – July 1, 2017

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Racing Promotions

Deposit $400 receive $600 in Bonus Bets! 

Wednesday Fixed – Odds win bet on the last 4 races at Sandown

Thursday Fixed – Odds win bet on races 7 & 8 at Ballarat 

Friday Fixed – Odds win bet on races 7 & 8 at Geelong

Saturday run 2nd or 3rd Special for the last 4 races at Caulfield, Rosehill and Sunshine Coast

 

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Crownbet Offers June 19 – 24, 2017

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Racing Promotions

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Wednesday Fixed – Odds win bet on last 4 races at Bendigo 

Place a Head to Head Bet on State of Origin Game 2 lose the match by 6 points or less we’ll match your stake

Friday Fixed – Odds win bet on races 8 and 9 at Geelong

Saturday run 2nd or 3rd special for the last 4 races at Flemington, Doomben and Morphettville

 

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Crownbet Offers June 5 – 10, 2017

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Racing Promotions

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Wednesday Fixed – Odds win bet last 4 races at Sandown

Saturday Racing Matched Bonus bets if your horse finishes 2nd or 3rd on any race at Doomben

 

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Crownbet Offers May 29 – June 2, 2017

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Racing Promotions

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Wednesday Fixed – Odds win bet on last 4 races at Pakenham

Saturday Fixed – Odds win bet on Races 1-4 at Moonee Valley, Rosehill and Doomben

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Crownbet Offers May 22 – 27, 2017

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Racing Promotions

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Wednesday Fixed – Odds win bet if your horse run 2nd  at Ballarat

Saturday Fixed – Odds win bet if your horse runs 2nd or 3rd on any race at Eagle Farm

 

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Crownbet Offers May 15 – 20, 2017

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Racing Promotions

Deposit $50 Receive $150 in Bonus Bets

Wednesday Fixed – Odds win bet if your horse finishes 2nd at Sale get matched bonus bets up to $50 

Saturday Fixed – Odds matched Bonus bets if your horse finishes 2nd or 3rd on races 1 – 4 at Flemington or Doomben

 

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Crownbet Offers May 8 – 12, 2017

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Racing Promotions

 

Wednesday Triple Points Bonus any race at Sandown

Saturday Fixed – Odds win bet races 1 – 4 at Caulfield and Doomben

 

 

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Crownbet Offers May 1 – 6, 2017

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Racing Promotions

Join Crownbet now to receive $25 in Rewards points  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9COYRivfcsva2Nd7ZgqdRLk/1/

Tuesday Triple Points Bonus any race at Warrnambool  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DEsjKDMWPCkGNd7ZgqdRLk/1/

Wednesday Triple Points Bonus Fixed-Odds Win bet at Warrnambool  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Thursday Fixed-Odds win bet Triple Points Bonus at Warrnambool  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9A5TVC3w-F7AGNd7ZgqdRLk/1/

Saturday Triple Points Bonus on any race at Flemington & Gold Coast  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

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Crownbet Offers April 18 – 22, 2017

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Racing Promotions

Wednesday Triple Points Bonus at Bendigo – earn 3 CrownBet Rewards Points for each $1 that you stake click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Saturday Triple Rewards on any race at Caulfield   click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

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Crownbet Offers April 10 – 14, 2017

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Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Enjoy $25 in Crownbet Rewards Points on us!  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9COYRivfcsva2Nd7ZgqdRLk/1/

Wednesday Triple Points Bonus on any race at Ballarat click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Saturday Triple Points Bonus on any race at Randwick  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

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Crownbet Offers April 3 – 8, 2017

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Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Exclusive sign up offer! Deposit $400 receive $600 in BONUS BETS  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9ATZC94slbr9mNd7ZgqdRLk/1/

Enjoy $25 in Crownbet Rewards Points on us!  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9COYRivfcsva2Nd7ZgqdRLk/1/

AFL Points Pile-Up Sydney Swans vs Collingwood Magpies  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9A0THHinNoPkmNd7ZgqdRLk/1/

Saturday Fixed Odds win bet races 1 – 4 at Randwick  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

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Crownbet Offers March 27 – April 1, 2017

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Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Join now and get $25 in rewards points no strings attached  click here  http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AaOYRivfcsva2Nd7ZgqdRLk/1/

Deposit $400 receive $600 in Bonus Bets  click here http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AYTZC94slbr9mNd7ZgqdRLk/1/

Wednesday Fixed – Odds win if you horse runs 2nd race 6 at Sandown  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Saturday triple Crownbet Rewards points bonus on any race in Randwick  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

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CrownBet T&C’s apply. Excludes residents of NSW and SA

Crownbet Offers March 20 – 25, 2017

Greetings Punters!

Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Deposit $400 receive $600 in Bonus Bets  click here http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AYTZC94slbr9mNd7ZgqdRLk/1/

Wednesday racing bonus race 6 at Sandown  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Friday Fixed – Odds win bet run 2nd and get matched Crownbet rewards on race 5 at Moonee Valley  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/

Saturday Fixed – Odds win bet Earn Triple Crownbet rewards points any race at Rosehill  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9Ad1TI8cKQqvmNd7ZgqdRLk/1/

 

 

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CrownBet T&C’s apply. Excludes residents of NSW and SA

Crownbet Offers March 13 – 18, 2017

Greetings Punters!

Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Deposit $400 receive $600 in Bonus Bets  click here http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AYTZC94slbr9mNd7ZgqdRLk/1/

Racing Monday Fixed – Odds win bet race 7 Morphettville and race 8 Morphettville  click here   http://record.crownbetaffiliates.com.au/_xfcc71saF9AIUD3Shy3OrmNd7ZgqdRLk/1/

Wednesday Fixed – Odds win bet race 6 at Sandown  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Friday Fixed – Odds win bet race 6 at Moonee Valley  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/

Saturday Fixed – Odds win bet races 1 – 4 at Rosehill  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

 

 

 

 

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CrownBet T&C’s apply. Excludes residents of NSW and SA

Crownbet Offers March 6 – 11, 2017

Greetings Punters!

Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Deposit $400 receive $600 in Bonus Bets  click here http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AYTZC94slbr9mNd7ZgqdRLk/1/

Wednesday Fixed – Odds win bet race 4 at Warwick Farm & race 4 Ballarat click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Friday Fixed – Odds win bet race 4 at Cranbourne click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/

Saturday Group 1 racing Newmarket Handicap – Flemington, Race 7; Australian Cup – Flemington, Race 8 ; Coolmore Classic – Rosehill, Race 7 click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

 

 

 

 

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CrownBet T&C’s apply. Excludes residents of NSW and SA

Crownbet Offers February 27 – March 4, 2017

Greetings Punters!

Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Deposit $400 receive $600 in Bonus Bets  click here http://record.crownbetaffiliates.com.au/_Kiv3jMGo2AYTZC94slbr9mNd7ZgqdRLk/1/

Wednesday Fixed – Odds win bet on race 5 at Sandown  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Friday Fixed – Odds win bet races 5 – 6 at Cranbourne  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/ 

Saturday Aus Guineas Day Fixed – Odds win bet races 1 – 4 Flemington  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

 

 

 

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CrownBet T&C’s apply. Excludes residents of NSW and SA

Crownbet Offers January 23 – 28, 2017

Greetings Punters!

Here’s your special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

Monday Double Crownbet Rewards on any race at Seymour  click here  http://record.crownbetaffiliates.com.au/_xfcc71saF9AIUD3Shy3OrmNd7ZgqdRLk/1/

Tuesday Double Crownbet Rewards on any race at Terang click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DEsjKDMWPCkGNd7ZgqdRLk/1/

Wednesday Fixed – Odds win bet on any race at Pakenham click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DKgDnYQLIxcmNd7ZgqdRLk/1/

Thursday Fixed – Odds if your horse finishes 2nd or 3rd at races 1-4 at Caulfield click here http://record.crownbetaffiliates.com.au/_xfcc71saF9A5TVC3w-F7AGNd7ZgqdRLk/1/

Friday Fixed – Odds win bet races 1-4 at Moonee Valley click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/

Saturday Racing Bonus races 1 – 4 Flemington click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

 

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Crownbet Offers December 19 – 24, 2016

Greetings Punters!

Here are this week’s special offers from Crownbet. Enjoy and as always, please gamble responsibly …

Racing Promotions

MONDAY Fixed-Odds Win Bet Echuca

TUESDAY Double Reward Fixed-Odds Win Bet Mornington click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DEsjKDMWPCkGNd7ZgqdRLk/1/

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SATURDAY Fixed – Odds win bet race 1 – 4 Sandown and Rosehill  click here http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/

 

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Crownbet Offers December 12 – 17, 2016

Check out this week’s Crownbet special offers and promotions. Good luck, punters!

Racing Promotions

MONDAY Fixed Odds Double Rewards Points Kilmore

TUESDAY Fixed Odds Double Rewards Points Bairnsdale

WEDNESDAY Fixed – Odds Mornington and Warwick Farm Race 7

FRIDAY Fixed – Odds Moonee Valley and Canterbury Race 7 click here [http://record.crownbetaffiliates.com.au/_xfcc71saF9DI7Vs1ROHmvGNd7ZgqdRLk/1/]

SATURDAY Fixed – Odds Flemington and Randwick Race 1 – 4 click here [http://record.crownbetaffiliates.com.au/_xfcc71saF9DRdV7JGQGAr2Nd7ZgqdRLk/1/]

 

 

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Horse Racing Betting Promotional Strategies: Digital vs Traditional

Horse-Racing-Betting-Promotional-Strategies-Digital-vs-Traditional

The horse racing industry is facing a challenge as the sports lover demographic is showing older and older. What the sports need is to increase the fan attendance to increase the wagering. Attracting a larger fan base is the only way for the horse racing industry to grow and prosper. In order to ensure a prosperous future for the sport, the industry must capture the racing experience and pass them to the next generation of race-goers who must be educated to enjoy the racing experience in a way that’s easy and fun. Horse racing betting promotion should express the passion for every aspect of the horse racing experience.

Horse racing betting can use either digital or traditional promotional strategies or the combination of both to promote the sports. Traditional promotions include billboards, brochures, flyers, advertising either print or broadcast media or anything except digital means. While digital promotion uses digital media such as social media, SEO, video and web ads to promote betting on horse racing. Bookmakers can choose between the two strategies or combine them. Regardless of their choice a strong set of promotional strategies can help position them to current punters and new ones.

Horse racing betting digital promotional strategies:
The new generation of horse racing fans the industry need to target are the young, tech savvy who are exposed to the digital media. Since they have a limited experience at the racetrack and basic understanding of handicapping, the promotion should be to spread passion and participation in the game effectively. The digital promotional strategies should encourage the new generation of fans to learn, experience and share the joy of horse racing and wagering. Promotion should be one part of the overall online marketing strategy with the aim of converting visitors to punters.

Website
To promote horse racing betting you need a website to cultivate your brand and promote all of its offering. Horse racing betting sites is an ideal platform to inform punters about what’s going on. Your website will be just like a physical on-track bookmakers offering fixed-odds betting, only wagering will be done online and free bets can be offered.

Social media
Engage and update punters about your sales promotions on social media. Determine what social networking sites are frequented by your target audience and create your own social media fan pages. Facebook, Twitter, YouTube and Instagram are the social platforms typically used by horse racing betting sites for publicity and promotion. Twitter and Facebook can be used to provide immediate access to photos and videos of the races – betting, fashion, celebrities and party scenes.

Lead generation and e-mail marking
Creating landing pages on your website with call to action is a good lead generation strategy to encourage punters to sign-up and provide their personal information to receive free tips and updates. Lead generation can also be done through your social media fan pages. Build your e-mail list. Direct marketing via e-mail is a good way of informing punters of your sales promotion.

Web advertising
You can also engage in web advertising in different formats banner ad (horizontal) skyscraper ad (vertical) or pop-up ads that appear in the middle of the screen. There is also the option of using social media platforms. Facebook targeted ads or Twitter ads will help you promote by finding the right customers across different devices and deliver relevant messages.

Horse racing betting traditional promotional strategies:
Horse racing has been around for ages and people are accustomed to traditional promotional strategies. Finding horse racing ads in the newspapers, magazine and billboards are still familiar promo strategies and people still do them all the time. Traditional promo strategies are still important to get your brand in front of the public and attract the new breed of race goers.

Promotional giveaways
Giving away functional branded items like promotional drink bottlespromotional keyrings and promotional fan during races is an effective promotional tactic. These branded giveaways you can give to race-goers that they may use during the races will remind them of your brand.

Advertising
Print and broadcast media advertising are traditional promotional strategies that never go out of style. Advertising is the most used traditional promotional strategy that is still effective in informing a large number of people about the sport. A free pullout advertising in the centre of local newspaper with racing form and easy to understand information is typically done to promote horse racing betting.

Ambassador program
Appointing racing representatives or ambassadors to increase the popularity of horse racing can be used to promote racing nationwide. Ambassadors are placed across the country for maximum national exposure for racing. Ambassadors engage in peer-to-peer marketing and invite digital media influences to the racetracks so they will experience the joy of horse racing with other legions of followers.

Events
Equestrian events like horse riding experience and carriage rides at the racecourses can be done to promote understanding of horses on young people. Giving horse riding instruction to youth sports clubs and other groups for children of all ages who love riding horses expand the fan base of horse riding population.

Horse racing betting promotion is necessary to educate the public and create awareness about the joy of horse racing. There are numerous ways to promote the sports. Traditional promotional strategies and digital promotional strategies may be used depending on the marketing purpose. The two methods can be integrated to promote horse racing betting and attract new punters to the sport.